Commenting on his appointment, David Dronfield, new General Manager for Swisslog Middle East, said “I am really excited about this new challenge and am committed to strengthening Swisslog’s footprint in this market. According to a number of research reports, the warehouse automation market in the Middle East is forecasted to increase from $600 million in 2019 to over $1 billion by 2022.
A recent survey also indicated that 96 per cent of its respondents said that they expect the warehouse automation value proposition (in comparison to the manual alternative) to increase over the next three years. The future of warehouse is automation, and there is a huge opportunity for increased growth. Swisslog’s proven innovative solutions can help businesses to overcome challenges, capitalize on digital transformation and scale their business.”
Dronfield replaces Alain Kaddoum after over four years of senior leadership at Swisslog Middle East LLC, who decided to follow new career challenges outside Swisslog. Swisslog thanks Alain Kaddoum for his commitment and leadership during his time at Swisslog.