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The GIANT Company distribution center

The GIANT Company, USA: Empowering e-grocery growth through automated fulfillment

For more than 20 years, the brands of Ahold Delhaize USA have successfully built an e-commerce business through a network of manual fulfillment centers and brick-and-mortar stores. The GIANT Company chose Swisslog’s expertise to enable automated e-grocery fulfillment that improved productivity and helped the brand expand into a new market.

State-of-the-art GIANT Direct E-commerce Fulfillment Center (EFC) 

The AutoStore empowered by Swisslog AS/RS system was chosen based on its ability to deliver design and operating flexibility, support small footprint MFCs, and its built-in redundancy.

At the heart of the solution is an ambient AutoStore system with more than 15,000 storage bins, three picking ports and eight put-away ports. This system is supported by a 4,000+ bin chilled AutoStore system with two picking ports and six put-away ports.

Case Study Video

Automation enables The GIANT Company to serve more customers and for the first time - Southern New Jersey

The AutoStore systems enable automated fulfillment of 80% of the more than 22,000 SKUs maintained in the center. Automated picking is supported by conveyor-connected manual pick zones for fast-moving ambient products, fast-moving chilled products, bulk items and frozen foods.

The GIANT Company leveraged the organization’s deep e-grocery experience and Swisslog’s expertise to enable automated e-grocery fulfillment close to customers that improved productivity, shortened delivery times, lowered total delivered costs, and helped the brand expand into a new market.

Picking Port

I really enjoyed working with Swisslog through the design phase and configuring the AutoStore system itself is pretty straightforward but integrating that system into the environment is where expertise and experience really come into play. It was a very good experience working through that challenge with their team.

Daniël van Gool, Director of E-commerce Network & Fulfillment Strategy, PeaPod Digital Labs

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