Swisslog appoints Albert Sánchez Espinosa as Managing Director and Head of Sales in Spain
1 septembre 2026
Swisslog has appointed Albert Sánchez Espinosa as the new Managing Director and Head of Sales at Swisslog in Spain, where he will lead the development of the local organisation, the commercial strategy and the company’s growth in the Spanish market.
With over 20 years’ experience in automation and robotics, Albert Sánchez Espinosa has built his career within various companies in the KUKA Group, holding senior positions in engineering, business development, sales and management in international settings. His experience combines a solid technological foundation with a broad commercial and strategic vision of the automation sector.
“I was particularly attracted by the combination of a leading technological offering, a solid global organisation and a Spanish market with significant growth potential,” says Albert Sánchez Espinosa. “The conversation is no longer about whether or not to automate, but about which technologies to implement, how to integrate them and how to achieve the maximum return on investment. Automation is establishing itself as a strategic decision to improve companies’ competitiveness, efficiency and adaptability.”
The appointment reinforces Swisslog’s commitment to the Spanish market and its commitment to greater proximity to customers, with a local team dedicated to supporting companies in their automation processes. The company also benefits from the combined capabilities of Swisslog and the KUKA Group in Iberia, enabling it to offer a comprehensive range of technological solutions and a solid understanding of industrial and logistics environments.
In recent years, Swisslog has carried out projects in Spain for sectors such as rail transport, the automotive industry, industrial manufacturing, electrical components and spare parts distribution, incorporating automation technologies such as AutoStore and other advanced intralogistics solutions.
“Our aim is to establish Swisslog as the leading partner in intralogistics automation in Spain and to support our clients in achieving more efficient, flexible and scalable operations,” concludes Albert Sánchez Espinosa.