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The GIANT Company

The GIANT Company, USA

State-of-the-art GIANT Direct E-commerce Fulfillment Center (EFC) in Philadelphia, PA


Automation Enables the GIANT Company to serve more customers in Philadelphia and for the first time - Southern New Jersey

As part of The GIANT Company’s commitment to optimizing and growing GIANT Direct for delivery orders and in-store pickup, The GIANT Company is the first Ahold Delhaize USA company to implement this new EFC technology which streamlines order fulfillment by using the latest in robotics, machine learning, and vertical integration. The GIANT Company worked with Ahold Delhaize USA company Peapod Digital Labs, Swisslog, and AutoStore on the project.
The GIANT Company's new state-of-the-art EFC
Within the GIANT Direct EFC, two space-saving, 3D grids contain totes filled with fresh and non-perishable groceries. When a customer places a GIANT Direct order, team members work alongside a team of robots that quickly gather the items for bagging. After bagging, GIANT team members place orders into temperature-controlled totes and on to trucks for delivery to customers.

The GIANT Direct EFC offers a selection of product that mirrors a traditional GIANT store’s offerings. The facility will stock more than 22,000 products, enabling The GIANT Company to meet increasing customer demand with greater capacity, faster order fulfillment, and room to grow home grocery delivery. The center is expected to fulfill up to approximately 15,000 home delivery orders per week.
The GIANT Company E-Fulfillment Center

The GIANT Company Provides Update on Philadelphia E-Commerce Fulfillment Center.

Read the Release >>

This pilot is an exciting milestone in The GIANT Company’s omnichannel evolution as we work to transform the online grocery experience for our customers, as we continue to see incredible demand for GIANT Direct across the Philadelphia region, working with Swisslog to incorporate state-of-the-art technology like AutoStore will not only bolster our overall e-commerce platform for future growth but also significantly increase our operating capacity, allowing us to deliver a faster, best-in-class experience to more customers each week.

Nicholas Bertram, president, The GIANT Company

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